Mattia Torre

Graduated in Communication and Marketing at the University of Pavia, he began his professional career as a primary school teacher, where he honed his communication and interpersonal skills. He then continued his education with the Master in Marketing and Communication (MiMeC) at Bocconi University. At XChannel he holds the role of Account Strategist: he deals with the analysis and optimization of campaigns on Google, YouTube and Social Network channels, also taking care of the post-campaign phase through dashboards dedicated to monitoring the main KPIs. He supports customers in the study of innovative positioning to stand out from the competition and contributes to business development activities. His passions include cinema, sports, especially football, and fantasy football, a channel that XChannel began to cover when he arrived in the company.